SourceRE launches MLS data tracker; State-Wide MLS adds RealReports
Data Dye follows listing data as it moves through feeds, flagging violations. Plus, Offerpad unveils new AI platforms; FSBO platform Ownli goes national; more.
Editor's note: Technology is a driving force in real estate. From startups to established players, tech companies are constantly innovating, growing and forging partnerships. Here we highlight some of the latest news about the companies that help power the industry.
SourceRE launches MLS data-tracking tool
SourceRE has introduced Data Dye, a tracking system designed to give MLSs and data providers continuous visibility into how their listing data is distributed and used, the company said in a press release.
The tool embeds invisible, vendor-specific identifiers into listing data as it moves through vendor feeds, allowing organizations to trace data back to its source if it appears outside authorized channels. It logs violations with supporting details, including source URLs and listing identifiers, and enables MLS staff to monitor and act on misuse through a centralized dashboard.
The feature is built into the SourceRE platform and activates automatically without additional setup.
"For too long, MLSs have had to take it on faith that their data was being used the right way, even as many suspected it was quietly leaking into gray-market channels," SourceRE President Joe Schneider said in the announcement. "Data Dye replaces that faith with facts. Because the dye travels with the data, the MLS always has a verifiable trail. That is something no other infrastructure in this industry can offer."
Offerpad introduces AI systems to streamline transactions
Offerpad has introduced an AI-driven operating architecture designed to improve customer engagement, pricing decisions and portfolio management across the home transaction lifecycle, the company said.
The system includes two internally developed platforms — SCOUT and HENRY — which connect seller intake, acquisition and property disposition into a single data-driven workflow.
SCOUT focuses on identifying and routing sellers, using machine learning and transaction data to improve lead quality and conversion, which the company said has increased contracting rates by 200 basis points. HENRY manages homes after acquisition, providing portfolio-level insights on renovation, pricing and disposition. The platform is also developing computer vision tools to assess a property's condition and estimate renovation costs, with broader rollout expected in the second quarter of 2026.
"These platforms do not just improve individual decisions. They make the entire operating model smarter with every home we touch," Offerpad Chairman and CEO Brian Bair said in a news release.
"Since our founding 10 years ago, we have been building toward the ability to offer this type of architecture," Bair added. "The data we have accumulated, the transactions we have completed, the markets we have learned. It all comes together in SCOUT and HENRY."
State-Wide MLS adopts RealReports for data, AI tools
State-Wide MLS has partnered with RealReports to provide its 6,000-plus subscribers with property data, lead generation and tax record tools in a single platform.
The rollout includes RealReports' property reports, Prospector lead generation tool and Taxshot, which will replace the Rhode Island MLS's existing tax and public records provider. Through this partnership, State-Wide MLS subscribers will be able to access a single report covering ownership history, liens, zoning and climate risk created using RealReports' aggregation of data from nearly 100 sources, according to a news release.
Subscribers will also have access to Aiden, RealReports' AI property advisor that answers questions based on report data, along with automated population of property details to streamline listing input, research and client presentations.
"Access to powerful, reliable data tools is essential for today's real estate professionals," State-Wide MLS CEO Philip Tedesco said. RealReports "intuitive platform" will give subscribers "modern tools that help them serve clients more efficiently and effectively," he added.
Ownli announces nationwide launch
Ownli has launched its homebuying and selling platform across 43 states, a move that the real estate tech company said is aimed at giving consumers more control over pricing, data and transaction costs.
The platform now has more than 500,000 active listings representing $313 billion in total market value, with the highest concentrations of listings in Texas and Florida, according to a news release.
Ownli allows homeowners to list directly, access real-time data and manage pricing without relying on traditional agent commission structures. The company said users save an average of $42,832 in commission costs, with savings averaging about $25,000 for homes in the $400,000 to $500,000 price range to more than $160,000 for properties above $1 million.
"Search got modern. Pricing didn't," Ownli CEO Blake O'Shaughnessy said. "When fees don't match the actual complexity of a deal, people notice. We think it's time consumers had another option."
More tech news
ZestyAI has introduced an AI model — Z-SPARK — that predicts non-weather fire risk at the property level, aiming to help insurers better price policies and manage exposure, the company said in a press release. Z-SPARK analyzes multiple risk factors to assess both ignition probability and potential loss severity. It is trained on millions of fire incidents and insurance claims and is designed to replace broader territory-based risk assumptions with property-specific insights.
The company said the tool delivers significantly greater risk differentiation than traditional models and can support underwriting, pricing and portfolio management decisions.
Rhino, an AI-native insurance brokerage, has launched DealShield, a platform that provides real estate agents with listing-level insurance insights and quote indications to help prevent deal fallout, the company said in a press release. DealShield analyzes property data to generate an "Insurability Report" with expected coverage options, timelines and premiums. The tool is designed to surface mitigation opportunities and improve access to coverage in high-risk California markets where insurance challenges have increasingly disrupted transactions.
"Agents are feeling the pressure of insurance availability and affordability in listing preparation and buyer conversations, but haven't had a sophisticated insurance resource that meets the challenge of the complex California market, until now," said Michael Chien, Rhino CEO.
Editor's note: AI was used in the initial drafting of this content, which was then thoroughly reviewed, fact-checked and revised by a Real Estate News editor.