Remax balloon logo


RE/MAX is a global franchise network with agents in more than 110 countries.

Denver, CO
Annual sales volume:
$291.6 Billion (2022)
Number of agents:

Corporate evolution

The company developed under a new concept that allowed agents to keep 100% of their commissions while paying a management fee to their agencies. When founders Dave Liniger and Gail Main cultivated the business idea in the early 1970s, most companies split commissions with their agents 50/50, and also paid for overhead. The RE/MAX concept proved popular, and the company expanded to 100 franchises in two years. RE/MAX continued to grow its business across the U.S., and then moved into Europe in 1994, including Spain, Germany and Italy. A decade later, the company started listing all U.S. homes for sale on its website and was seen as an innovator in the industry. In October 2013, RE/MAX Holdings Inc. became a publicly traded company, listed on the New York Stock Exchange as RMAX.

Today, RE/MAX Holdings is among the top three real estate companies by sales volume. They expanded into the mortgage business in 2016 with the launch of Motto Mortgages, a mortgage broker franchise, and then acquired wemlo, a mortgage processing startup, in 2020. The company announced leadership changes in January 2022, with Stephen Joyce taking the helm of RE/MAX Holdings as CEO, and Nick Bailey moving into the role of president and CEO of RE/MAX, LLC.

Charitable Efforts

RE/MAX is a long-time sponsor of the Children's Miracle Network, hosting and organizing fundraisers that range from art auctions to golf tournaments. In 20 years, the company raised roughly $150 million for hospitals that are part of the Children's Miracle Network. RE/MAX is also a sponsor of the Susan G. Komen Cancer Foundation Race for the Cure, held in cities across the U.S. 

Did you know?

RE/MAX owns and operates more than 120 hot air balloons — the largest corporate hot air balloon fleet in the world. The company's recognizable logo is a red-white-and-blue hot air balloon, first introduced in 1978 to represent an "above the crowd" commitment to service.


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