There's more to M&A success than a good purchase price
The structure of the deal — shaped by clear guardrails — is key to a successful sale. For brokerage sellers in particular, well-defined terms are critical.
May 25, 2026
Mark Lukes is the CEO and founder of Real Estate Mergers & Acquisitions Co., an M&A firm focused on representing real estate sellers in the brokerage, title, mortgage and proptech spaces. He is a serial entrepreneur and previously launched a real estate marketing company specializing in client retention.