Why HomeSmart said ‘no’ to exclusive distribution
As new distribution models emerge, the industry faces a fundamental question: Maintain an open marketplace or control access to listings?
April 7, 2026
Matt Widdows
Matt Widdows is the CEO of HomeSmart, the real estate brokerage he founded in 2000 in Arizona. The firm now has more than 25,000 agents across the U.S. and is the country's largest 100% commission brokerage. A tech-driven entrepreneur, Widdows is on a mission to modernize real estate by empowering agents with smarter systems backed by proprietary technology, better economics and unmatched support.