When giants buy giants: ‘Ghost ship’ sails on amid portal wars
Trulia went from rival to teammate after Zillow’s 2015 acquisition, but new challengers emerged — including Rocket, with its purchase of Redfin, and Homes.com.
October 30, 2025
Leah Lusk
Leah is a Seattle-based freelance editor and writer. Prior to freelancing, she worked at a handful of newspapers, including The Seattle Times and The Washington Post, and was the senior managing editor at Redfin. Her freelance real estate writing has won awards from the National Association of Real Estate Editors.
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