‘Unfiltered’: Why agents should lean into ‘provocative marketing’
Watch the conversation as HomeStack CEO Will Grewal offers advice for agents facing a tech-dominated future. One tip? “Be bold” when sharing your value props.
August 25, 2025
Meghan Roos
Editor
Meghan is a Southern California-based writer and editor with a background in breaking news, sports and entertainment coverage. She led a team at Women's Running magazine, worked as a digital producer at a San Diego-based television news station and covered multiple content areas as a reporter at Newsweek. In her free time, Meghan enjoys running, attending concerts and playing with her incredibly sassy dachshund.
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- ‘Buyers are responding’ as affordability improves: Redfin CEOA summer inventory “pileup” has made housing more affordable, according to Glenn Kelman. But with sellers holding back, the market may not rebound before 2026.August 21, 2025
- Trump demands resignation of another Fed officialThe FHFA director is seeking an investigation into mortgage fraud allegations. Plus, HUD materials will now be “English only”; Fed considers crypto payments.Updated August 21, 2025
- Controversial CFPB layoffs get greenlight from appeals courtA block on mass CFPB staff cuts is overturned. Meanwhile, Fannie Mae faces a defamation lawsuit, and a top Fed official pushes for three rate cuts this year.August 15, 2025
- ‘Playmakers’: Glenn Kelman on breaking boundaries, moving fastWatch the conversation as Redfin’s CEO explains what his brokerage and Rocket do “better than anybody else” — and what lies ahead for his career.August 15, 2025
- Federal lawmakers ‘finally’ taking housing concerns seriouslyNew bipartisan housing legislation speaks volumes about policymakers’ interest in implementing real change, housing advocates agreed during a panel discussion.August 14, 2025
- ‘Unfiltered’: ‘Smaller MLSs cannot adapt’ to industry changesWatch the conversation as Merri Jo Cowen explains why MLS consolidation “has to” continue even as she prepares to leave her role as CEO of Stellar MLS.August 11, 2025
- Will Fannie and Freddie go public? It could happen — soonThe Trump administration reportedly sets a timeline for the privatization of Fannie Mae and Freddie Mac; DOJ official who testified against NAR fired.August 8, 2025
- Tide turns for Opendoor as revenue jumps, delisting threat endsDays after announcing it is no longer at risk of getting booted off Nasdaq, Opendoor reported its first quarter of adjusted EBITDA profitability in three years.August 5, 2025
- Opendoor dodges delisting bullet after July stock surgeThe iBuyer is no longer considering a reverse stock split to regain compliance with Nasdaq price requirements now that its stock has rebounded on its own.August 4, 2025
- Judge sides with LGBTQ+ Alliance in battle with ex-CEORyan Weyandt, who resigned from his leadership position at the nonprofit in December 2024, is also facing unrelated felony charges in Minnesota.July 28, 2025
- ‘Unfiltered’: An ‘easy win’ for Zillow in Compass suit?Watch the conversation with Ed Zorn, CRMLS VP and general counsel, as he shares his take on several pending lawsuits and the fate of the Sitzer/Burnett appeal.July 26, 2025
- Trump hints at July rate cut: Fed will ‘do the right thing’After “a very productive talk,” Trump said he believes the Fed chair is ready to cut interest rates. The president previously pushed for Powell to resign.July 24, 2025
- ‘Playmakers’: What brokerages, agents must do to surviveWatch the conversation with Sue Yannaccone as the Anywhere Brands leader talks settlement wins, the role of AI and why leaders must be more future-focused.July 23, 2025
- Opendoor stock leaps amid Nasdaq delisting concernsAfter sitting below $1 for months, the iBuyer’s stock was up as much as 441% in the past week. The company is also seeking approval for a reverse stock split.July 21, 2025
- Fed official: ‘The time has come’ to cut interest ratesFed Gov. Christopher Waller wants the central bank to cut short-term interest rates at its July meeting — and isn’t counting out a second cut later this year.July 18, 2025
- Trump turns up heat on Fed chair over possible ‘fraud’While the president reportedly drafted a letter firing Jerome Powell, he told reporters he doesn’t intend to follow through — unless there’s cause.Updated July 16, 2025
- KW in the clear after latest telemarketing suit is droppedA lawsuit filed last month had accused the brokerage of violating the Telephone Consumer Protection Act — a claim Keller Williams has faced more than once.July 15, 2025
- Fed official urges July cut to ‘restrictive’ interest rateInternal dissent at the Fed continues. Meanwhile, the president extended his tariff deadline and the FHFA introduced a major credit score policy change.Updated July 16, 2025
- ‘Playmakers’: How AI can make agents ‘a lot more profitable’Watch the conversation with tech entrepreneur Joe Lonsdale as he explains how AI can help real estate professionals excel — and whose jobs are at risk.July 9, 2025
