AgentsAgents Decoded: Finding opportunities in changeThe industry has weathered many storms, and through it all, has grown and thrived. So can agents. Jay Thompson shares 4 ways to leverage the changes ahead.Jay ThompsonJuly 19, 2024
AgentsAgents Decoded: Escalation clauses are not a magic bulletA practice that became common when the market heated up may have run its course, observes veteran broker Phil Faranda.J. Philip FarandaJune 1, 2024
AgentsAgents Decoded: Want to prove your value? Bone up on assumable mortgagesMortgage assumptions aren’t new, but they’re about to get a lot more popular because the math works for both sides of the closing table.J. Philip FarandaMay 6, 2024
AgentsAgents Decoded: How to train agents for when deals fall throughMost real estate training is based on the assumption that all deals close. When they don’t, too many agents are ill-equipped to handle it. J. Philip FarandaApril 6, 2024
AgentsAgents Decoded: Burned out? It’s time to slow downConstantly reacting to real estate market whiplash — or industry-shaking news — takes a toll, and veteran agent Jill Leberknight suggests a different approach.Jill LeberknightMarch 23, 2024
AgentsAgents Decoded: The future is uncertain — but don’t panic!NAR’s proposed settlement in the commissions cases has quickly led to a flurry of headlines — many of them wrong. Here’s what agents need to do.Jay ThompsonMarch 19, 2024
AgentsAgents Decoded: Thinking about opening a brokerage? Start here.For Jay Thompson, starting his own firm was a career highlight. He lays out the pros and cons, and the questions agents should ask when pondering this big move.Jay ThompsonFebruary 24, 2024
AgentsAgents Decoded: Rules matter — but agents should know when to break themReal estate has plenty of rules and best practices, but many are not set in stone. The best agents learn how and when they can be bent.J. Philip FarandaFebruary 3, 2024
AgentsAgents Decoded: How to choose a real estate brokerageJay Thompson's 3 essentials for landing at the right firm: Define your needs, understand the different brokerage models, and go deep during interviews. Jay ThompsonDecember 22, 2023
AgentsAgents Decoded: Commissions lawsuits won’t doom agentsReal estate agents hate change — but lawsuit outcomes like buyer agreements and greater transparency are nothing to fear, says industry veteran Phil Faranda.J. Philip FarandaNovember 18, 2023
AgentsAgents Decoded: Don't fear acquisitions (even when it's Zillow)When your favorite company or tool is acquired, it's normal to have concerns — but try to set your biases aside instead of running for the hills.Jay ThompsonNovember 12, 2023
AgentsAgents Decoded: Your database is a goldmine — if you use itMost clients want to work with their agents again, but few do. Why? Because agents don't take full advantage of their CRM and stay in touch with past clients.J. Philip FarandaUpdated September 4, 2023
AgentsAgents Decoded: It's time to get serious about agent safetyAmid a new wave of reports of the dangers of working as a real estate agent, Jay Thompson says the industry must take steps to improve safety for all agents.Jay ThompsonJuly 29, 2023
AgentsAgents Decoded: 5 ways to uplevel a luxury home showingDiscerning buyers have high expectations, says luxury pro Farrah Brittany of The Agency, who shares tips for creating a memorable showing.Farrah BrittanyJuly 3, 2023
AgentsAgents Decoded: Is it time to switch brokerages?Your choice of brokerage can have a big impact on your career. There are plenty of good reasons (and some not-so-good ones) to consider making a change.Jay ThompsonJune 21, 2023
AgentsAgents Decoded: How to avoid falling victim to scamsShady lenders and vendors make big promises that are often too good to be true. Learn how to vet them, and how to spot red flags.J. Philip FarandaMay 15, 2023
AgentsAgents Decoded: Networking is a long game — here's how to play itWhen you're building your business through networking, think beyond referrals. Make yourself indispensable by becoming a "resource directory" for clients.J. Philip FarandaApril 6, 2023
AgentsAgents Decoded: How to get clients to contact youWhen Jay Thompson needed to find a great local agent, he went looking for someone with a solid online presence and good reviews — who also responded to calls.Jay ThompsonMarch 29, 2023
AgentsAgents Decoded: The art of customer service + luxury client tipsPrice point shouldn't determine your level of service. But luxury pro Farrah Brittany of The Agency notes a few considerations when working with luxury buyers.Farrah BrittanyMarch 15, 2023
AgentsAgents Decoded: How to grow your sphere of influenceBuilding your SOI is critical to long-term success in real estate. Veteran agent Jay Thompson offers practical tips for growing and nurturing your sphere.Jay ThompsonMarch 1, 2023
AgentsAgents Decoded: There's no excuse for bad (agent) behaviorMost agents are hardworking and professional, says broker Phil Faranda. But those who aren't can damage your brand and the industry — and should be terminated.J. Philip FarandaFebruary 22, 2023
AgentsAgents Decoded: Who needs a coach, and how do you pick one? Anyone can benefit from coaching — even experienced pros — if you find the right fit. Veteran agent Jay Thompson offers tips on how to choose a great coach.Jay ThompsonFebruary 15, 2023
AgentsAgents Decoded: Reality check! How to help clients cope with the new marketEven with ample market data at their fingertips, some clients are stuck in the past. J. Philip Faranda offers tips for providing a dose of reality. J. Philip FarandaJanuary 14, 2023
AgentsAgents Decoded: How to pick a real estate conferenceAs you plan your schedule for 2023, consider attending a conference or two. Jay Thompson offers tips on what to look for and how to cut costs.Jay ThompsonDecember 21, 2022
AgentsAgents Decoded: When it's time to fire your clientBroker J. Philip Faranda knows how hard it is to give up on a client, especially after investing time and effort — but sometimes it's best to say goodbye.J. Philip FarandaUpdated June 16, 2023
AgentsAgents Decoded: The holidays are here — and it's OK to take a breathIt's easy to get caught up in hustle culture, but Jay Thompson says this is a great time to reset and take a day off. It might even help your business.Jay ThompsonNovember 23, 2022
AgentsAgents Decoded: Making sense of the headlinesIndustry veteran (and news junkie) Jay Thompson says agents can help themselves and their clients by reading beyond market headlines, putting news in context.Jay ThompsonNovember 18, 2022
AgentsAgents Decoded: Shifting your mindset in this new season of real estateTeam leaders Renee and Jeffrey Funk advise agents to focus on relationships, strategies and opportunities during this changing season of real estate. Renee Funk, Jeffrey FunkNovember 9, 2022
AgentsAgents Decoded: What to make of the current market, and how to thrive in itThe headlines are scary, but Jay Thompson advises agents to focus on fundamentals and to try not to panic — the market is just normalizing.Jay ThompsonNovember 4, 2022
AgentsAgents Decoded: Why I'm hereJay brings his extensive real estate industry experience, balanced perspective, and a love of writing to Real Estate News. Jay ThompsonOctober 25, 2022