Agents Decoded

Most clients want to work with their agents again, but few do. Why? Because agents don't take full advantage of their CRM and stay in touch with past clients.

Amid a new wave of reports of the dangers of working as a real estate agent, Jay Thompson says the industry must take steps to improve safety for all agents.

Discerning buyers have high expectations, says luxury pro Farrah Brittany of The Agency, who shares tips for creating a memorable showing.

Your choice of brokerage can have a big impact on your career. There are plenty of good reasons (and some not-so-good ones) to consider making a change.

Shady lenders and vendors make big promises that are often too good to be true. Learn how to vet them, and how to spot red flags.

When you're building your business through networking, think beyond referrals. Make yourself indispensable by becoming a "resource directory" for clients.

When Jay Thompson needed to find a great local agent, he went looking for someone with a solid online presence and good reviews — who also responded to calls.

Price point shouldn't determine your level of service. But luxury pro Farrah Brittany of The Agency notes a few considerations when working with luxury buyers.

Building your SOI is critical to long-term success in real estate. Veteran agent Jay Thompson offers practical tips for growing and nurturing your sphere.

Most agents are hardworking and professional, says broker Phil Faranda. But those who aren't can damage your brand and the industry — and should be terminated.

Anyone can benefit from coaching — even experienced pros — if you find the right fit. Veteran agent Jay Thompson offers tips on how to choose a great coach.

Even with ample market data at their fingertips, some clients are stuck in the past. J. Philip Faranda offers tips for providing a dose of reality.

As you plan your schedule for 2023, consider attending a conference or two. Jay Thompson offers tips on what to look for and how to cut costs.

Broker J. Philip Faranda knows how hard it is to give up on a client, especially after investing time and effort — but sometimes it's best to say goodbye.

It's easy to get caught up in hustle culture, but Jay Thompson says this is a great time to reset and take a day off. It might even help your business.

Industry veteran (and news junkie) Jay Thompson says agents can help themselves and their clients by reading beyond market headlines, putting news in context.

Team leaders Renee and Jeffrey Funk advise agents to focus on relationships, strategies and opportunities during this changing season of real estate.

The headlines are scary, but Jay Thompson advises agents to focus on fundamentals and to try not to panic — the market is just normalizing.

Jay brings his extensive real estate industry experience, balanced perspective, and a love of writing to Real Estate News.