AgentsOpendoor upping incentives for agentsThe iBuyer hopes to attract more agents with an expansion of their loyalty program and increased commissions.Cheryl Reid-SimonsApril 4, 2023
AgentsWhy reviews matter, and 5 ways to get moreIf you're not prioritizing reviews, you're losing clients. Learn when and how to make the ask, even if you're just starting out.Mary BooneApril 1, 2023
AgentsStaging can add value in any kind of marketAgents surveyed for NAR's Profile of Home Staging reported that staged homes can sell faster and for more money, even in a sellers market.Cheryl Reid-SimonsMarch 30, 2023
AgentsAgents Decoded: How to get clients to contact youWhen Jay Thompson needed to find a great local agent, he went looking for someone with a solid online presence and good reviews — who also responded to calls.Jay ThompsonMarch 29, 2023
AgentsAgents of Change: Steve Sallion raising the profile of Black agentsSallion doesn't take his success for granted. He's dedicated himself to philanthropy and supporting Black agents at Sotheby's Realty and beyond.Mary BooneMarch 26, 2023
Agents4 ways new agents can take advantage of a slower marketManaging a downturn as a new agent can be challenge — and an opportunity. It's time to focus on your business strategy, brush up on your skills, and network.Mary BooneMarch 25, 2023
AgentsMarket Moods: Prices dropping, but not all markets got the memoTwo recent reports showed median U.S. home prices dropping year-over-year in February, the first such drop in a decade. But the local view varies.Cheryl Reid-SimonsMarch 24, 2023
AgentsHe was going to quit real estate — then he went viralMatt Lionetti channeled his desire to entertain into real estate videos, where he's gained millions of views — and million-dollar deals.Nicole BrodeurMarch 24, 2023
AgentsYes, you can take a vacation (here's how)An agent's job is rarely just 9-5, and it can be hard to carve out time for breaks when clients are counting on you. But it's possible — and important.Mary BooneMarch 18, 2023
AgentsMarket Moods: Price cuts are rare when a home is priced rightIt might seem like sellers are slashing prices, desperate for a sale. But while price cuts are up, agents say they're still the exception.Cheryl Reid-SimonsMarch 17, 2023
AgentsAgents Decoded: The art of customer service + luxury client tipsPrice point shouldn't determine your level of service. But luxury pro Farrah Brittany of The Agency notes a few considerations when working with luxury buyers.Farrah BrittanyMarch 15, 2023
AgentsMarket Moods: Agent perspectives on home showings (are they really up?)ShowingTime's Showing Index found that home showings were way up in January over December. Are agents on the ground seeing the same trend? Cheryl Reid-SimonsMarch 12, 2023
AgentsBack to basics: 4 tips for success in a post-pandemic worldAgents are returning to tried-and-true ways of doing business, prioritizing relationships and embracing the tools and approaches that always worked. Nicole BrodeurMarch 11, 2023
AgentsBoosting without boasting: How to sell yourself as a local expertMany agents brand themselves as experts. If you've done the work to earn that title, how do you stand out and get noticed? Mary BooneMarch 7, 2023
AgentsA tale of three cities: Why national trends don't tell the whole storyAgents in Cleveland, Austin and San Francisco see reason for optimism as their local markets stabilize, or even take off. Nicole BrodeurMarch 5, 2023
AgentsWorking with iBuyers can mean easy money for agentsThe commissions are lower, but so is the effort. Representing a client in an iBuyer transaction takes less time and can supplement an agent's business.Cheryl Reid-SimonsMarch 4, 2023
AgentsWoulda, coulda, shoulda… the most common regrets of first-time sellersA Zillow survey found that incorrect pricing topped the list of seller regrets — underscoring the need for agents to help set clear expectations.Dave GallagherMarch 1, 2023
AgentsAgents Decoded: How to grow your sphere of influenceBuilding your SOI is critical to long-term success in real estate. Veteran agent Jay Thompson offers practical tips for growing and nurturing your sphere.Jay ThompsonMarch 1, 2023
AgentsVolunteerism and mentorship cornerstones of NAR award programsVolunteering Works and the Good Neighbor Awards recognize real estate agents who donate their time and skills to community organizations.Linda F. HerseyFebruary 24, 2023
AgentsAgents Decoded: There's no excuse for bad (agent) behaviorMost agents are hardworking and professional, says broker Phil Faranda. But those who aren't can damage your brand and the industry — and should be terminated.J. Philip FarandaFebruary 22, 2023