Howard Hanna takes a ‘middle ground’ approach to pre-marketing
CEO Hoby Hanna believes the new HannaList initiative, which he says will abide by MLS rules, offers sellers a chance to build momentum prior to a public launch.
March 12, 2026
Clear Cooperation and private listings
- Washington Realtors backs bill targeting private listingsA bill introduced this week in the Wash. State Legislature would require selectively marketed homes to also be publicly accessible “in some way, shape or form.”January 13, 2026
- The Ten: Private listings in the spotlight — and the courtroomDivisions over private listings deepened in 2025, with major industry players going head-to-head and others warning of the risks to a fair and open market.December 5, 2025
- Zillow equates MRED’s private listings to ‘digital redlining’The search portal — and PLN opponent — released an analysis of MLS listings in Chicagoland suggesting that private listings reinforce racial segregation.Updated November 22, 2025
More Clear Cooperation and private listings
- Off-MLS transactions cost sellers thousands, new report findsIn San Francisco, where the typical home costs over $1M, new data indicates the share of on-MLS listings is rising — and off-MLS sellers lose significant sums.November 6, 2025
- Douglas Elliman formally enters the private listings gameCEO says Elliman is embracing the “power of choice” by providing “private, public, coming-soon, and delayed listing options” with its new exclusive marketplace.September 25, 2025
- Will the Compass deal change how homes are bought and sold?If Compass’ acquisition of Anywhere goes through, it could trigger a private inventory race with major implications for the brokerage ecosystem — and consumers.September 25, 2025
- MLS’s new listing options obscure price history, days on marketCanopy MLS’s “Limited Exposure” setting, which also excludes listings from feeds, is designed to offer flexibility and “restore fairness for everyone involved.”September 12, 2025
- ‘Illogical’ or ‘awesome’? Private listings divide Compass agentsDo off-market listings “erode trust” with consumers — or are they “a great marketing tool” for sellers? Current and former Compass agents have mixed opinions.September 11, 2025
- Coldwell Banker CEO denies ‘reversing course’ on private listingsKamini Lane says her stance hasn’t changed — but in the few cases where listing privately makes sense, her brokerage is committed to providing the best tools.September 8, 2025
- How small brokerages — and an open housing market — could collapseIf large brokerages go all-in on private listings, they would dominate the market, putting smaller firms “right out of business,” a consumer advocate warns.August 29, 2025
- ‘Unfiltered’: An ‘easy win’ for Zillow in Compass suit?Watch the conversation with Ed Zorn, CRMLS VP and general counsel, as he shares his take on several pending lawsuits and the fate of the Sitzer/Burnett appeal.July 26, 2025
- ‘Playmakers’: What brokerages, agents must do to surviveWatch the conversation with Sue Yannaccone as the Anywhere Brands leader talks settlement wins, the role of AI and why leaders must be more future-focused.July 23, 2025
- Zillow to Compass: We’re not legally required to work with youA new filing from the top home search site denies wrongdoing, offering a detailed defense of its listings rules as it pushes back on the brokerage’s lawsuit.July 17, 2025
- Compass to share exclusives — if brokers, MLSs play by 2 rulesThe leading brokerage wants rival brokerages and MLSs to agree not to alter or monetize its private listings. It also wants to put “false accusations” to rest.July 11, 2025
- Compass ‘has not and will not adhere’ to Clear CooperationIn an email to MLS and NAR leaders, CEO Robert Reffkin says the brokerage is not bound by the CCP and will not ask its agents to comply with the policy.July 2, 2025
- MLS makes its case for dismissal of Compass lawsuitNorthwest MLS says the April lawsuit should be tossed, arguing in a new filing that the brokerage giant “cannot have it both ways” with listings.Updated July 3, 2025
- PLS, Umansky ready for a rematch with NAR in refiled lawsuitThe case involving Clear Cooperation and Mauricio Umansky’s pocket listings network has been revived as The Agency founder makes good on his threat to sue NAR.July 1, 2025
- Zillow readies for battle with CompassThe home search site intends to officially oppose Compass’ preliminary injunction motion by July 18.June 30, 2025
- Zillow’s now enforcing its listings ban: 3 things to knowAs of June 30, home listings that aren’t widely available may be kept off the nation’s top search site, prompting a lawsuit from Compass and praise from others.June 30, 2025
- Compass CEO asks judge to stop Zillow’s listing banRobert Reffkin claims the new standards will “cause irreparable damage” and suggested that Zillow and Redfin execs were working together to force Compass’ hand.June 27, 2025
- Compass sues Zillow, escalating private listings fightZillow is “abusing its monopoly power,” Compass CEO Robert Reffkin said. Zillow says its policy is designed to ensure homes are marketed to all consumers.June 23, 2025
- Compass touts ‘transparency’ of new seller disclosure formThe 685-word document lays out possible benefits and risks — notably, less buyer interest and a lower sale price — when picking the 3-phased marketing strategy.May 28, 2025
- ‘Ask T3’: What’s next for MLSs?Watch the conversation as the CEOs of the Toronto Regional Real Estate Board and Council of Multiple Listing Services discuss the challenges facing MLSs today.May 26, 2025
